A graduate in sportscasting doing an interview to a basketball player

Get Real-World Sportscasting Experience while Building Industry Connections

The BSMG radio mentoring program is designed to ensure you are paired with a mentor matched to your career goals.

Every mentorship follows a curriculum developed by radio professionals, involving real-world radio projects.

Connect with an Advisor Connect with an Advisor
The quickest way to get your questions answered

Practical Curriculum that You Will Not Find in Any University Textbook

We asked radio program directors about the broadcasting skills they look for in prospective hires. Their feedback was an invaluable tool for the development of BSMG’s curriculum.

The 29 broadcasters who participated in our curriculum development have over 312 years of combined professional experience. We’re confident that BSMG will teach you everything you need to succeed in broadcasting.

Our proprietary curriculum includes 14 core modules that cover everything from vocal development to interview techniques to job search secrets – and much, much more.

 

1. Developing Your Radio Personality

This section will teach you the five critical components to develop your unique radio personality. Developing a personal style can set you apart from other radio broadcasters.

2. How to Conduct Insightful and Informative Interviews

Just six magic words can guarantee an insightful interview every time - no matter the setting. Our module ensures your future success by teaching you how to use those words to produce riveting interviews in any scenario.

3. Vocal Development Tactics and Techniques

BSMG’s licensed linguist and vocal development coach will introduce you to healthy vocal development techniques: improving your vocal hygiene, as well as your breathing, pronunciation, projection, pace, and articulation.

4. How to Host a Talk Show

Successful professional broadcasters use strategies to develop their topics and interview tactics. We’ll teach you those strategies so that you have what it takes to host any talk show, be it sports, politics, religion, entertainment, or current events.

5. Creating Your Own Riveting Podcast

In our beginner’s guide to creating and promoting your own podcast, you will discover how to identify an in-demand topic, how to locate an audience, and how to use social media to promote your podcast. This module includes techniques for intermediate and advanced podcasters looking to improve results.

Get Trained by a Current Sportscasting Professional in Your Area

We structured BSMG’s sports broadcasting curriculum for students who perform best in a hands-on, one-on-one learning environment.

We initially pair you with a BSMG sports broadcasting mentor, who is a working sportscaster in your area. Because your mentor works with just you, your certain to learn what you need to know to become a working sports broadcaster. You’ll also be provided access to WHO you need to know, as well

Your BSMG training is customized to meet your individual needs. Select the career track you want, and then choose the training days and times that suit your schedule when you’re ready to proceed.

Once you’re ready to proceed, we’ll connect you with a radio mentor from one of the following career tracks:

A sportscasting professional teaching an amature
Two host in sportscasting enjoying the moment

Track 1: Sports Talk Host

You choose the local sports radio station, days and times for your training, and recommendation for which sportscaster you would like to work with. BSMG then arranges your initial interview.

play-by-play announcer or color analyst mentor

Track 2: Play-by-play & Color analyst

BSMG will pair you with a play-by-play announcer or color analyst mentor for your training. You’ll also be assisted by BSMG in locating announcing opportunities in your area.

girl in red doing sportscasting reporting track

Track 3: Sideline Reporting

Get trained in all aspects of sideline reporting by a BSMG selected sideline reporter from your local area.

We Offer the Most Comprehensive Job-Placement Assistance

To get a job in broadcasting, you need a plan. BSMG has developed a comprehensive four-step action plan that will give you a competitive advantage.
Resume icon

1. We Help You Build a Demo Tape & Resume

Get noticed by program directors with a professional demo tape and resume. Your mentor will advise you on what your demo tape should include. They'll also teach you how to avoid common resume errors and omissions.

assistance icon

2. We Teach You How to Interview

You get one chance to make a first impression. We'll show you the Do’s and Don'ts of making your first impression a great one.

Finder icon

3. We Teach You How to Locate Jobs

There are two types of job postings in broadcasting: real jobs, and job postings that have already been filled but were posted to satisfy FCC regulations. We teach you the secret to finding real broadcasting jobs at organizations who want to hire someone like you.

connection icon

4. We Make Personal Recommendations

You've heard that it's not just what you know but also who you know. Your mentor and BSMG have networks of influential industry contacts. Whenever jobs become available, we'll make our contacts aware of you.

Resume icon

1. We Help You Build a Demo Tape & Resume

Get noticed by program directors with a professional demo tape and resume. Your mentor will advise you on what your demo tape should include. They'll also teach you how to avoid common resume errors and omissions.

assistance icon

2. We Teach You How to Interview

You get one chance to make a first impression. We'll show you the Do’s and Don'ts of making your first impression a great one.

Finder icon

3. We Teach You How to Locate Jobs

There are two types of job postings in broadcasting: real jobs, and job postings that have already been filled but were posted to satisfy FCC regulations. We teach you the secret to finding real broadcasting jobs at organizations who want to hire someone like you.

connection icon

4. We Make Personal Recommendations

You've heard that it's not just what you know but also who you know. Your mentor and BSMG have networks of influential industry contacts. Whenever jobs become available, we'll make our contacts aware of you.

STUDENT SPOTLIGHT

Since 2004, We Have Trained Hundreds of Students to Break into the Radio Industry

Jonas wanted so badly to be in broadcasting

Meet Jonas: National Sports Talk Host at FOX Sports

In 2004, BSMG placed Jonas Knox with legendary sports talk show host Jeff Biggs at KLAA in Los Angeles. Jonas wanted so badly to be in broadcasting that he flew all the way to Charleston, SC to hand-deliver his resume. What resulted was his first job in broadcasting. Today, Jonas hosts FOX Sports Radio's "Two Pros and a Cup of Joe" with former NFL players LeVar Arrington and Brady Quinn.

Jason Swygard an executive producer and show host at KFXX

Meet Jason: Show Host, Play-by-Play Announcer, and Executive Producer at KFXX Portland

Jason Swygard, or "Swag" as he's more affectionately known over Portland airwaves, was placed in 2007 with mentor and KFXX announcer Mark Amazon. Although there to train as a producer, Jason so impressed his colleagues that he was hired as the new host of Portland Trailblazer's post-game show before his training was even complete. Today, Jason is still an executive producer and show host at KFXX. He also serves as the play-by-play announcer for the University of Portland Pilots.

Cato is now a successful TV producer and show host

Meet Cato: Radio Host and TV Presenter for South Africa’s “Die Uitnodiging”

In 2012, Cato arrived in the US as a BSMG mentee. Mentored in both radio and television broadcasting by WAAF Boston's Mistress Carrie and the legendary Mark Costello, respectively, Cato returned to South Africa as co-anchor of Smile 90.4 FM's afternoon drive show. Cato is now a successful TV producer and show host of the popular South African reality show "Die Uitnodiging."

Elan Olliff received his mentorship from longtime Utah sportscaster Steven Brown.

Meet Elan: Show Host, Sports Director, and Play-by-Play Announcer

Elan Olliff received his mentorship from longtime Utah sportscaster Steven Brown. He developed his sports play-by-play experience while reporting on high school sports throughout the Salt Lake City region. Just two years into his career, Elan became a color commenter and show host at the National Championships for the United States Ski and Snowboard Association. Today Elan is a show host, sports director, and play-by-play announcer at KBRV in Evanston, Wyo.

Kevin is a successful producer for the Bobby Bones Show out of Nashville, TN.

Meet Kevin: Producer, Host, and Play-by-Play Announcer

Mentored by legendary ESPN show host Jeff Biggs, Kevin O'Connell trained as a show host and play-by-play announcer. The audio editing skills that he developed during his BSMG training landed him a job with FOX Sports LA. When the pandemic hit in early 2020, Kevin was laid off by FOX Sports. Thanks to FOX Sports VP Scott Shapiro's recommendation, he landed a new position as producer for the #1 country music radio show in the nation. Today, Kevin is a successful producer for the Bobby Bones Show out of Nashville, TN.

News director and talk show host

Meet Ellis: News Director, Talk Show Host, and Play-by-Play Announcer

Ohio broadcasting legend John Capparanis, of WBBW, mentored Ellis Codjoe in 2010. There, Ellis hosted his own weekly five-minute broadcast, eventually landing a full time job as a show host, play-by-play announcer, and board operator. Today, Ellis lives in Iowa where he is a news director and talk show host, as well as a play-by-play announcer for six radio stations in the Ottumwa Radio group.

Pricing Options to Match Your Situation and Career Goals

Essentials

Mentorship Program

Program Includes:
  • - 6 Months of in-person Mentoring
  • - In-depth Course Curriculum
  • - Demo Tape Creation
  • - Resume Creation
  • - Lifetime Job Placement Assistance
  • - 2 Job Placement Consultations

Virtual

Mentorship Program

Program Includes:
  • - 9 Months of Online Mentoring
  • - In-depth Course Curriculum
  • - Demo Tape Creation
  • - Resume Creation
  • - Lifetime Job Placement Assistance
  • - 2 Job Placement Consultations

Advanced

Mentorship Program

Program Includes:
  • - 6 Months of In-person Mentoring
  • - 3 Months of Talent Coaching
  • - In-depth Course Curriculum
  • - Demo Tape Creation
  • - Resume Creation
  • - Lifetime Job Placement Assistance
  • - 2 Job Placement Consultations

Essentials

Mentorship Program

Program Includes:
  • - 6 Months of in-person Mentoring
  • - In-depth Course Curriculum
  • - Demo Tape Creation
  • - Resume Creation
  • - Lifetime Job Placement Assistance
  • - 2 Job Placement Consultations

Virtual

Mentorship Program

Program Includes:
  • - 9 Months of Online Mentoring
  • - In-depth Course Curriculum
  • - Demo Tape Creation
  • - Resume Creation
  • - Lifetime Job Placement Assistance
  • - 2 Job Placement Consultations

Advanced

Mentorship Program

Program Includes:
  • - 6 Months of In-person Mentoring
  • - 3 Months of Talent Coaching
  • - In-depth Course Curriculum
  • - Demo Tape Creation
  • - Resume Creation
  • - Lifetime Job Placement Assistance
  • - 2 Job Placement Consultations

Alternative tuition sources: 401(k) plans; Veteran Readiness and Employment (VR&E) education plans; State vocational rehab and job training programs; certain employee tuition reimbursement programs (speak with your HR department); bank loans or loans from a family member.

Interested in Learning More? Connect with an Advisor.

If you are interested in learning more about our mentoring programs, the quickest way to get your questions answered is to speak with one of our career advisors.

We are more than glad to help with any of the following:

  • checked circle General Questions - If you have questions, we have answers.
  • checked circle Career Guidance - Unsure which track is best for you? We can help!
  • checked circle Station Preference – Choose the local radio station where you want to train.
  • checked circle Costs and Payment Plans - Discounts, down payments and monthly payment plans available.
To get in contact now, just call
818-879-0858
Or complete the form below.
  • This field is for validation purposes and should be left unchanged.

Ready to Meet a Radio Mentor Near You?

You can start the process online today. It takes less than 3 minutes.

Start application Start application

It's Free to Apply. Cancel Anytime.

Got Questions? Here are some of the most common questions about our mentoring programs

1. What exactly does BSMG do?

BSMG pairs you for training with a working broadcaster or sportscaster in your area. You choose the station and decide what days and times you’ll be training.

For more details about this topic, see the Radio Mentoring Guidebook.

2. Do you have a broadcast school in my city?

Yes! If you have a radio station within acceptable driving distance of your location, we can place you with a mentor.

For more details about this topic, see the Radio Mentoring Guidebook.

3. Which radio stations do you work with in my area?

Every radio station in your local area is a candidate to work with a BSMG-placed student. Rest assured, you will be placed with an experienced broadcaster who is well-connected to the broadcasting industry and your community.

For more details about this topic, see the Radio Mentoring Guidebook.

4. How often will I meet with my mentor and go into the station?

You determine your training schedule so that it’s tailored to your availability. Most students go into the station anywhere from one to three times every week. Our curriculum also involves training and education that you’ll complete on the days you’re not at the station.

For more details about this topic, see the Radio Mentoring Guidebook.

5. When is the best time to start my training?

Since you will be a class of one, the “best time” to get started is whenever you’re ready to take the next steps in realizing your dream as a future radio broadcaster.

For more details about this topic, see the Radio Mentoring Guidebook.

6. Do you offer financial aid or financing?

BSMG does offer financing, but because we are a career vocational training school, we are unable to offer federal financial aid in the form of Pell grants, FAFSA, or Stafford loans.

For more details about this topic, see the Radio Mentoring Guidebook.

7. How do I get started?

Fill out our contact form or call us directly at 818-879-0858 from anywhere in the U. You’re guaranteed to speak with a real person who is happy to answer your questions and guide you through the next steps. We will never pressure you to make a decision you’re not ready to make.